Motivating the Group for Peak Performance!

As a leader, a testament to your legacy is your ability to have the presence of mind to know how to have an influential footprint on the group dynamics of your team, while not being physically visible.

As the great motivational sales speaker Zig Ziglar made the idea famous decades ago, to motivate an individual, you must realize that individuals listen to others as if they were listening to a radio station frequency. And as all radio stations have identifying call letters for their appropriate frequency, individuals own the call letter WIIFM (What’s In It For Me). Each person listens internally and determines his or her level of buy-in based upon processing over the internal frequency of WIIIFM (get your copy of ways to motivate individuals in the powerful book, What’s In It For Me, at today).  Thus we must carefully craft the message individuals will receive.

In designing appropriate tactical ways to motivate the groups, teams and departments you lead, you must recognize that while individuals may listen to WIIFM, groups do not. Groups listen to WIIFU or What’s In It For Us!

As a tactical leader, your ability to play to this frequency is essential for group motivation. To craft an endless list of tactical ways to motivate groups and create a sense of “oneness” from a collection of individuals brought together as a group, start by eliminating all micro management endeavors that serve as team debilitators.

Consider these tactical ways to bring about peak performance from your team:

  1. Team Mission Statement – Make sure that all the members of your team actually know what the purpose of the team is. A mission statement serves as a road map for daily individual behaviors to ensure that the cumulative net effect of everyone is consistent with where you, as the leader, need everyone to be going. This mission statement will serve as a guidepost in your absence for individuals to gage their decisions and actions and ensure that, as a team, they are empowered and working toward the same goal.

The most recent edition of PEFORMANCE Magazine (subscribe at indicates from a recent Franklin Covey study of U.S. Workers that 81 percent of respondents revealed they “don’t understand” the goals of their organization!

  1. Performance Assessments – Continually and regularly deploy action-oriented, solution-focused, performance improvement-directed personnel assessments within your team. Do so from a 360 degree feedback loop perspective. By creating an environment conducive for everyone to provide constructive, healthy feedback for continued improvement in everything one does, the team will have a greater sense of “oneness” and purpose for being in endeavors together.
  1. Group Think Exchanges – Create a depository of ideas to which individuals can submit productivity and efficiency ideas and from which they can withdraw. Find ways to globally capture “best practices” within your organization to ensure maximum effectiveness and reduced redundancies and allow for the free flow of ideas and synergies from which one can regularly grow outward.
  1. Incentive Idea Sharing – Make the sharing of ideas such a celebrated and rewarding cause that individuals are excited and evolve into constant success- generating machines. Place a reasonable yet powerful bounty on ideas to be submitted and communicated upwards, and that when accepted or implemented, the individual(s) that submitted the ideas are rewarded handsomely!

A powerful bounty becomes a compelling draw for ideas to be submitted. Consider even a revenue or profit-sharing bounty. Provide a payback of as much as ten percent cash back, stock from the net savings or profitability from any submitted idea.

  1. Intrinsic Motivators – Sociology has found that in studying group dynamics, the more individuals are allowed to do the following six action items, the greater their level of enthusiasm becomes and the more they tend to assume ownership roles. Consider your ability in the following: Choice in work assignments; Decision in to how to execute; Creative approaches; Feedback continually, fairly and solution- oriented to behaviors; Challenging work assignments; and Competitive climate.

As a leader, how you tactically engage your team and strategically set them up for success will directly influence how the individuals gel together and enthusiastically move forward with one another.

-Dr Jeff Magee
Facebook (Get a FREE copy of my Performance Execution Ebook)

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